INTRODUCING
ashly rae
For as long as she can remember, Ashly Rae dreamed of creating a fashion label that would blend beauty, functionality, and timeless design, without compromise.
Raised in Aberdeenshire, Scotland, Ashly spent hours in her mother’s sewing studio, surrounded by fabric, thread, and the quiet magic of craftsmanship. Those early memories shaped her belief that real luxury isn’t loud, it’s in the details. In how something feels. In how confidently it moves with you.
Years later, as a model working across fashion capitals, she found herself endlessly frustrated by the clothes available to women like her. Bodysuits that dug in. Fabrics that didn’t flatter. Basics that weren’t made to last, or repeat. She couldn’t find wardrobe staples that were sculpting yet soft, polished yet wearable.
So she made her own.
Ashly Rae was born from a desire to do things differently.
To design elevated essentials, starting with the perfect bodysuit, that empower women through comfort, confidence, and intelligent design.
We believe in fewer, better pieces.
Sculpting fits. Premium fabrics. Everyday elegance.
Because looking good shouldn't mean feeling restricted.
This is just the beginning.
The Game-Changer: ComfiClose™
At the heart of Ashly Rae is our patent-pending innovation: ComfiClose™ — a reimagined bodysuit closure designed to eliminate the discomforts women have quietly tolerated for too long.
No digging. No snapping. No awkward adjustments.
Just sculpting comfort that disappears under your clothes, and lets you move through your day with ease.
This is where functionality meets femininity.
Where intelligent design becomes part of your everyday elegance.
Because you shouldn't have to choose between comfort and confidence.
From Passion to Reality
Ashly Rae’s journey from idea to launch wasn’t linear, it was personal.
A career in modeling exposed Ashly to the beauty of fashion, and the limits of it, too. The global pause of the pandemic gave her clarity: women didn’t need more clothes. They needed better ones.
Rooted in her Scottish upbringing, inspired by her mother’s meticulous craftsmanship, and driven by a desire to create pieces worth wearing on repeat... Ashly Rae was born.
Not trend-driven. Not overdesigned. Just exceptionally made wardrobe staples designed to support real women’s lives.
Our Mission
Ashly Rae is more than a fashion label, it’s a philosophy.
We design elegant, versatile essentials that feel as good as they look.
Pieces that earn their place in your wardrobe.
That sculpt without squeezing, elevate without effort, and bring joy with every wear.
Our mission is to empower women to dress with intention.
To buy fewer pieces, but better ones.
To rediscover confidence in their clothes, starting with the very first layer.
Welcome to Ashly Rae, Where timeless style meets modern innovation.
Where comfort looks like luxury.
Where your capsule wardrobe begins.
